Google Ads Management

Ads That Pay For Themselves — And Then Some

We build, manage, and scale Google Ads campaigns engineered for one thing: maximum return on every rupee you spend. No guesswork. No wasted budget. Just measurable growth.

0
Average ROAS
0
Campaigns Managed
0
Avg. CPA Reduction
Healthcare — Multi-Clinic Search
Google Search · Bengaluru
Live
ROAS
↓ 41%
Cost/Lead
0
Conversions
Clicks by Campaign Type
Mon Tue Wed Thu Fri Sat Sun
E-Commerce Shopping Campaign
Google Shopping · Pan India
Live
Search
84%
Shopping
71%
Display
48%
YouTube
36%
₹2.8Cr
Revenue attributed to
Google Ads last quarter
Google Partner Agency
Certified Specialists
10+ Years Experience
Google Ads Management
Weekly Reporting
Full transparency, always
200+ Clients Served
Across India
3.8× Average ROAS
Across all accounts

Every Type of
Google Ads Campaign

We manage the full Google Ads ecosystem — not just Search. Each campaign type is built, optimised, and scaled based on what your business goals demand.

Start Your Campaign →

Display Ads

Visual banner campaigns that build brand awareness and retarget warm audiences across 2M+ websites in Google's Display Network. Stay top-of-mind throughout the buyer journey.

Banner DesignRetargetingAudience Layering

Shopping Campaigns

Dominate the shopping tab and search results with product listing ads that show your products directly to buyers. Ideal for e-commerce and D2C brands looking for high purchase intent traffic.

Product FeedSmart ShoppingPMAX

YouTube Ads

Skip or non-skip video ads that put your brand in front of highly targeted audiences on YouTube. From brand awareness to direct response — we script, produce briefs, and optimise for performance.

In-StreamBumper AdsDiscovery

Local & Call-Only Ads

Drive calls and walk-ins from people searching near your location. Essential for clinics, service businesses, and brick-and-mortar stores targeting nearby customers ready to act now.

Call ExtensionsLocal CampaignsGBP Integration

Performance Max (PMAX)

Google's newest AI-powered campaign type that runs across all Google channels simultaneously. We set up, feed, and continuously refine PMAX campaigns to maximise conversion value.

Asset GroupsAudience SignalsAI Optimisation

Our 6-Step Campaign
Management Process

Every account we manage follows a rigorous, repeatable process built on 10+ years of Google Ads experience across hundreds of accounts.

01

Account Audit & Baseline

We dig deep into your existing account (or start fresh), analysing wasted spend, quality scores, competitor strategies, and conversion tracking setup to identify every rupee being wasted.

02

Keyword & Audience Strategy

Deep keyword research using intent mapping — high-intent buyers vs. researchers — combined with custom audience segments, in-market lists, and remarketing pools built from your own data.

03

Ad Copy & Landing Page

We write high-CTR ad copy and build or optimise landing pages specifically designed to convert the traffic we're sending. Ad relevance and landing page experience both impact your Quality Score.

04

Conversion Tracking Setup

We set up watertight conversion tracking via Google Tag Manager — calls, form fills, purchases, WhatsApp clicks — so every campaign decision is backed by real data, not guesses.

05

Launch & Active Management

Campaigns go live with structured bid strategies. We actively manage daily — pausing underperformers, scaling winners, adjusting bids by time/device/location, and adding negative keywords weekly.

06

Reporting & Strategic Review

Weekly performance snapshots + detailed monthly reports. Quarterly strategy reviews to align budget allocation with your evolving business goals and market conditions.

Live Account Snapshot

Search Impression Share
Top of page rate improving
↑ 73%
Quality Score (avg)
8.2 / 10 across all keywords
8.2/10
Cost Per Click
Down from ₹48 to ₹31
↓ 35%
Conversion Rate
Form fills + calls combined
↑ 6.8%
Return on Ad Spend
This month vs. last month
4.2×

Industries We've Mastered

10+ years means deep domain expertise, not generic campaigns. We know the compliance rules, buying triggers, and competitive landscape in your industry.

Healthcare

Hospitals, specialist clinics, diagnostic centres, and healthcare chains. We navigate Google's healthcare advertising policies while maximising patient inquiries.

Google healthcare policy compliant
Call tracking for appointment bookings
Local + radius targeting by clinic
Specialty-specific keyword strategies

Financial Services

CA firms, chit funds, wealth management, and fintech. High-intent searches converted into qualified consultations.

4.6×
Avg. ROAS
↓52%
Cost Per Lead

E-Commerce & D2C

Shopping, PMAX, and search campaigns that scale profitably. We manage feeds, bidding, and seasonal strategy for product-based businesses.

5.1×
ROAS (avg)
+180%
Revenue

Real Results From Real Clients

Not projections. Not case studies from 2018. Current numbers from campaigns we're actively managing right now.

Healthcare · Bengaluru
273%
Increase in ROAS
A multi-specialty clinic went from ₹1.2 spent per rupee earned to ₹3.73 in 90 days. New patient inquiries tripled.
DR
Dr. Rajesh Kumar
Apollo Specialty Clinic
E-Commerce · Pan India
62%
Cost Per Acquisition Drop
A D2C packaging brand slashed their CPA from ₹480 to ₹183 by restructuring Shopping campaigns and refining audience exclusions.
PV
Priya Varma
PlasticVials.com
Financial Services · Bengaluru
5.1×
Return on Ad Spend
A chit fund company needed qualified investor leads. We built a targeted Search + Display funnel and achieved 5.1× ROAS within 60 days.
AM
Ananya Menon
Nature Chits Funds

Why Brands Choose Pracharak
for Google Ads

There are hundreds of agencies. Here's why our clients stay — and why their results compound over time.

We Don't Set-and-Forget.

Most agencies build your campaigns in week one and check back monthly. We actively manage every account — adjusting bids daily, testing new copy weekly, and reallocating budget in real time based on performance data.

Daily bid management & optimisation
Weekly negative keyword reviews
Continuous A/B ad copy testing
Real-time budget reallocation
3.8×

Average ROAS

Across all managed accounts over the last 12 months. We aim to double this within your first 6 months.

10+

Years of Experience

Over a decade managing Google Ads — before Smart Bidding existed, through every major algorithm change.

Full Conversion Tracking

Every campaign runs on watertight tracking. Calls, form fills, WhatsApp clicks, purchases — all captured via Google Tag Manager and verified before launch.

100%
Tracking setup rate
0
Blind spots

No Lock-in Contracts

Rolling monthly agreements. We earn your trust through results every single month — not legal obligations. Most clients stay 2+ years because of performance.

98%
Client retention
🤝

Transparent Pricing.
No Hidden Fees.

Management fees are separate from your ad spend. You always own your Google Ads account — we never hold it hostage.

Starter
₹15,000 / month
For small businesses and startups with a single campaign and ad spend under ₹50,000/month.
  • 1 Campaign Type (Search or Shopping)
  • Up to ₹50,000 ad spend managed
  • Keyword research & setup
  • Ad copy creation (2 variants)
  • Monthly performance report
  • Conversion tracking setup
  • Landing page optimisation
  • Weekly reporting
  • Dedicated account manager
Get Started →

+ ₹50,000/month min. ad spend

Scale
Custom
For established businesses with large budgets, multiple accounts, or complex multi-channel strategies.
  • Unlimited campaign types
  • ₹2L+ ad spend managed
  • Full funnel strategy
  • Creative production briefing
  • CRO landing page builds
  • Real-time custom dashboard
  • Dedicated senior manager
  • Weekly strategy calls
  • Quarterly business review
Talk to Us →

Pricing based on scope & budget

What Our Google Ads
Clients Say

"Pracharak turned our Google Ads from a money sink into our biggest lead source. Patient inquiries tripled in two months — the ROAS keeps compounding month after month. They genuinely understand healthcare marketing."

DR
Dr. Rajesh Kumar
Director, Apollo Specialty Clinic

"We'd burned through two agencies before Pracharak. Within 45 days they had our CPA down by 60% and conversions up 3×. The weekly reports are detailed and they actually explain what they're doing."

SP
Suresh Prakash
MD, SRPC Financial Services

"Our Shopping campaigns were bleeding money on irrelevant queries. Pracharak restructured everything — negative keyword lists, match types, bid strategies. Revenue from ads doubled in 3 months."

AM
Ananya Menon
Founder, Nature Chits Funds

Google Ads Questions,
Honestly Answered

How long before I see results from Google Ads?+
Search campaigns can generate leads from day one. Meaningful optimisation data typically takes 2–4 weeks to accumulate. We set realistic expectations: Month 1 is setup and data collection, Month 2 is active optimisation, Month 3+ is when compounding returns kick in.
What's the minimum budget I need?+
We recommend a minimum ad spend of ₹20,000/month for Search campaigns to gather meaningful data. For Shopping campaigns, ₹30,000–₹50,000/month. Our management fee is in addition to your ad spend, which goes directly to Google.
Do I own my Google Ads account?+
Always. We insist on building campaigns inside an account you own. We request manager access, not account ownership. If you ever leave us (which rarely happens), you walk away with your full account history, data, and campaigns intact.
How do you report on campaign performance?+
Weekly automated snapshots covering impressions, clicks, conversions, cost, ROAS, and CPA. Monthly detailed reports with analysis, wins, learnings, and next month's strategy. Growth and Scale clients get a custom live dashboard.
Can you take over an existing account?+
Absolutely — and we often do. We start with a thorough audit of your existing account, identify what's working (to keep), what's bleeding budget (to fix), and what's missing (to build). Most inherited accounts see quick wins within the first 30 days.
Do you handle the creative — banners and videos?+
For Display and YouTube campaigns, we provide detailed creative briefs and can connect you with our design partners for banner production. For Search and Shopping, all ad copy is written by our team. PMAX asset creation is handled end-to-end.

Ready to Make Your
Google Ads Work Harder?

Get a free, no-obligation audit of your existing Google Ads account — or let us show you what a new campaign could achieve for your business.